Norman Kenvyn, managing director of equipment leasing specialist St. Helen’s Finance, has set himself another laudable challenge after winning the 2008 Growth Company Award as PLUS Company of the Year. He is setting out from Clapham on the morning of Sunday 15 June with the other contestants to complete the London-to-Brighton Cycle Ride in aid of the British Heart Foundation.

‘This charity is important to me,’ explains Kenvyn, ‘as unfortunately both of my parents suffered from heart attacks.’ Though ‘the wrong side of 50’ himself, he is confident of completing the 50-plus miles in good order.

Anyone interested in sponsoring him can get in touch at: www.justgiving.com/kenvyn.