Geoffrey Hoodless, founder of entrepreneurial small company broking group HB Markets, hopes to provide ‘enterprising individuals and companies’ with easier access to stock markets through his new online share dealing platform, thesharerepublic.com. Under the slogan ‘shares for the people’, Hoodless, no stranger to controversy over the years, has already launched a ‘banana share portfolio’, which is ‘fictional but based on real prices’, which should ‘go real’ when thesharerepublic.com wins regulatory approval later this year.
The project has been in development for about a year, says Hoodless, and is aimed at private clients, who will initially be offered a range of UK shares to trade. The launch was delayed by various software problems, which he insists are now ‘all gone’.
Those who attended the launch say it was one of the most colourful City events in years.
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